Who we are

Your secret weapon in China

Why can some people make big money importing from China and selling online? Do they have a secret weapon? Successful online business comes down to three parts — producing, marketing and selling. Marketing and sales numbers you can fix yourself. The product is what flows through every step, and it's the hardest to handle.

Everyone who makes serious money importing from China has a strong supply partner there. That's what we do — Lazpanda can be your secret weapon in China.

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About Lazpanda sourcing team in China
Keen, founder of Lazpanda

My name is Keen

I was born in a small town in eastern China. My mother ran a store in the countryside for more than 20 years — she was not only my first life teacher but also my business teacher.

She told me that if you want to be a successful businessman, the first thing you should learn is honesty. I keep that word in my faith. One reason I founded Lazpanda is to build a reliable channel between China's manufacturers and the business owners who import from them.

At 22, fresh out of university, I came to the biggest electronics market — Huaqiangbei, Shenzhen. Because my English was decent, I went into the export business: sourcing products in the Huaqiangbei market by day and reporting to clients by night.

Clients kept complaining about poor-quality products, so I taught them how to verify suppliers and avoid scams. One day a client said: "Keen, why not write these tips down? Let more people know." From that day I shared posts online, and day after day, Lazpanda came together.

How Lazpanda helps you

  • Buy many samples but need consolidation? We've got it.
  • Importing periodically but tired of negotiating with every manufacturer? We handle it.
  • Avoiding scams, needing the best quality, or wanting an agent to handle the whole importing process in China? Lazpanda can help.
  • We help small business owners — like Amazon retailers — source products from China.

Sourcing isn't the end. We find the best supplier, negotiate the best price, inspect products for quality, manage consolidation in our warehouse and arrange shipping.

How Lazpanda works

Lazpanda sits next to Shenzhen's wholesale markets and factories. Based on years of trade experience, we can easily verify a product's original manufacturer.

On top of that, we've gathered a list of hundreds of reliable manufacturers — making it far quicker for us to find the right supplier for you.

Meet our team

David Zhang, Supply Chain Director, Co-founder

David Zhang

Supply Chain Director, Co-founder
Roc Lee, Sourcing Director, Co-founder

Roc Lee

Sourcing Director, Co-founder
Susan Peng, Senior Sourcing Specialist

Susan Peng

Senior Sourcing Specialist

Susan has run her own trade business since 2008, mainly TV boxes. Clients also asked her to source other products — she handled it all well.

Vicky Liu, Supply Chain Manager

Vicky Liu

Supply Chain Manager

A procurement specialist based in China for 10+ years, managing supply chains across products. A dynamic team leader, sharp at negotiating with China suppliers.

Kenny Chen, Sourcing Specialist

Kenny Chen

Sourcing Specialist

Kenny knows what it takes to deliver value: best-in-class service, an engaged team committed to high-quality work, and genuine interest in clients’ success.

David Chueng, Factory Assistant / After-Service

David Chueng

Factory Assistant / After-Service

David spent 3+ years in factories — he knows documents, production processes, everything. Also a strong badminton player and the toughest guy on our team.

Get in touch

Do you have any products that need sourcing? Contact us for a free quote now.